Looking back over the past weeks and to the weeks ahead – to rate the noteworthy, the cringeworthy, the good, the bad, the ugly, and the truly amazing. Not all heroes wear capes Seems we all need a reminder about social etiquette and respect every now and again and...
There are various ways for businesses to attract new customers but some are better than others. The best methods of all involve active, motivated customers contacting a business, this is known as direct contact. It is far superior to the alternative – business...
There are some decisions that really should be worked out with a hell of a lot more thought and consideration. Freezing public sector salaries after the budget last month is one of them. Now we face the prospect of nurses striking for better pay and conditions and...
Your reviews are online to reassure your customers; to provide them with the peace-of-mind they require to consider even picking up the phone and making contact but as a business owner, it’s imperative you ask your customers a few questions when they first get...
As always, I spent a few hours this week perusing the internet to see what new trends are emerging in marketing, consumer behaviour, and online reviews. A lot of it is just confirmation of what I already know but I will always read something that puts what we do at...