The vast majority of unflattering reviews online focus on failures to deliver what was promised – whether that be for a product or a service. The substantial factor in all of this is that the uncomplimentary review is very often the last step a consumer takes...
It’s certainly been the strangest year most of us have experienced and much of how we go about our lives has changed. The Covid-19 pandemic has dominated our thoughts and actions and there is every sign that we still have a way to go, before vaccination and...
I’ve come to realise one very important difference between businesses that value their reputation and those that don’t. In essence it boils down to one very critical factor, that if managed correctly, garners significant returns, while if done incorrectly...
So, we are almost at the end of series 2 of Lockdown and the reviews aren’t quite as positive as series 1. Where the first series created a sense of connection and togetherness against a formidable foe, resulting in a finale of real triumph and shared...
There are some professions that get a rough deal – that are perceived by some in negative ways because of past experiences or through word of mouth. Tradespeople are one such sector and in my opinion the vast majority of them would have to be some of the most...