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Sundazed and confused

Sundazed and confused

by Steve | Jan 22, 2019 | Reputation Marketing for Businesses, Tips for Home Owners

For roughly a month between the middle of December and the end of January, New Zealand enters into, what is commonly known as, the silly season. It’s summer, the sun is blazing and the beach is calling. Kiwis take their annual holidays – to relax, socialise,...
There’s nothing wrong with a healthy dose of suspicion

There’s nothing wrong with a healthy dose of suspicion

by Steve | Jan 16, 2019 | Reputation Marketing for Businesses, Tips for Home Owners

Not too many years ago it was common for people to knock on your door. Encyclopedia salespeople, the Avon ladies, charities, odd jobbers, the religious – they would all come and hope to sell something or other. It is the purest example of cold calling. You didn’t ask...
Being taken for a ride

Being taken for a ride

by Steve | Jan 15, 2019 | Reputation Marketing for Businesses, Tips for Home Owners

The first car I bought was a total lemon. I was young, eager, and stubbornly oblivious to the great advice I had been given, before forking over my hard earned cash to a gentleman who sold second hand cars through the classified section of the Christchurch Press....
Walls and bridges

Walls and bridges

by Steve | Jan 9, 2019 | Reputation Marketing for Businesses, Tips for Home Owners

It was one of the most iconic moments of the last century – Germans who had been divided by political differences for decades, dismantling a wall that had been constructed to keep them apart. In a move that signalled the demise of the Cold War, the Berlin Wall...
Video killed the radio star, part 2

Video killed the radio star, part 2

by Steve | Jan 8, 2019 | Reputation Marketing for Businesses, Tips for Home Owners

I talk to thousands of business owners and consumers each year. While they are all obviously different – in age, gender, racial and ethic background and life experience – the one thing they have in common is that they are trying to connect – with...
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