Since 2006, NoCowboys has been New Zealand’s leader in authenticated consumer reviews. With a robust and thorough feedback verification system, consumers can trust that the feedback they rely so heavily on is genuine and authenticated. For registered businesses,...
I read many, many articles, news stories, reports and academic papers about online consumer reviews. A casual Google search will bring up thousands of observations about the greatest consumer motivation to connect with businesses – legitimate, authenticated...
People are strange creatures – some us us miss the point entirely and some of us can never be pleased. A story I read online recently put that into stark effect – in a humorous way as well. A collection of reviews of our country’s popular tourist...
A recent study in the US analysed the impact of reviews on revenue for small businesses and the results are extremely telling. Marketing and CRM software company, Womply, produced a research piece entitled “How online reviews impact small business...
Cricket is a marvellous game. It’s a contest of skill, patience, aptitude and derring do. It’s also sometimes as cruel as all hell. The final of this year’s World Cup saw the Kiwis and England play out what well may be one of the most intriguing and...