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Responding to an unreasonable review is essential

Responding to an unreasonable review is essential

by Steve | Jan 13, 2021 | Reputation Marketing for Businesses, Tips for Home Owners

I worked in the hospitality industry in various capacities when I was much younger and while I loved being in a kitchen, I quickly worked out that I didn’t quite have the patience or the quick thinking required to be successful when dealing with the public....
Cricket needs honest leaders as much as it needs ‘stars’

Cricket needs honest leaders as much as it needs ‘stars’

by Steve | Jan 6, 2021 | Reputation Marketing for Businesses, Tips for Home Owners

Late last year, or nearly a week ago, former Australian cricket captain, Steve Smith was named test player of the decade by the ICC (International Cricket Council). Now, don’t get me wrong, Smith is a fantastic cricketer, with an incredible record of amassing a...
Come together

Come together

by Steve | Dec 9, 2020 | Reputation Marketing for Businesses, Tips for Home Owners

This week the very first Covid-19 vaccination was administered to a 9o year old in the UK. The Pfizer/BioNTech vaccine was created in record time and offers a real sense of hope of being able to defeat a virus that has held the world to ransom for most of this year....
Time for All Blacks fans to step up

Time for All Blacks fans to step up

by Steve | Nov 18, 2020 | Reputation Marketing for Businesses

When I wore a younger man’s clothes I dabbled with playing rugby. For most of my childhood I’d played football, or soccer, as Kiwis call it. I had my masculinity attacked. Other kids hassled me and mockingly asked if I kissed and hugged the other players,...
Increasing customer value in your business

Increasing customer value in your business

by Steve | Nov 3, 2020 | Reputation Marketing for Businesses

In business, growth is dependent on attracting new customers and ensuring that existing ones return. For repeat customers a significant factor is what they perceive to be the benefits of the purchases they make or in the services they commission. In most instances,...
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