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The benefits of really listening to positive feedback

The benefits of really listening to positive feedback

by Steve | Sep 3, 2020 | Reputation Marketing for Businesses

I’ve written a lot about reviews – the great ones, the good ones, and dreadful ones. I’ve written about their appeal to consumers and the many benefits they hold for businesses. In this industry I fully admit that I am learning all the time and new...
Reputations are too valuable to be left unchecked online

Reputations are too valuable to be left unchecked online

by Steve | Aug 19, 2020 | Reputation Marketing for Businesses, Tips for Home Owners

Working in the reviews industry is never light on surprises and constantly provides proof of what a diverse and incredible species human beings are. At their core reviews are stories, tales and observations of experiences with products and services. They can be dry,...
Colmar Brunton releases corporate reputation index results

Colmar Brunton releases corporate reputation index results

by Steve | Jun 3, 2020 | Reputation Marketing for Businesses, Tips for Home Owners

Last month Comar Brunton, in conjunction with Wright Communications, released its annual index of New Zealand’s most trusted companies.  “Wright Communications’ managing director, Nikki Wright said Colmar Brunton’s polling during the COVID-19 lockdown...
Level 2 and beyond

Level 2 and beyond

by Steve | May 9, 2020 | Reputation Marketing for Businesses, Tips for Home Owners

On Monday, 11th of May, cabinet will meet to decide whether New Zealand eases lock down restrictions and moves down to Level 2, in 48 hours. In all probability, the low number of new daily cases that we have seen in the past few weeks, as well as the overwhelmingly...
The devil makes work for idle hands . . .

The devil makes work for idle hands . . .

by Steve | Apr 8, 2020 | Reputation Marketing for Businesses, Tips for Home Owners

In the middle of the four week Level 4 lockdown, I, like everyone else around New Zealand, have had to confront the element of time in this new but temporary reality. I work at home as it is, so work has not been a problem, or should I say, a huge readjustment. After...
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