It may seem like a good idea – get yourself a deal and do a tradie a favour – but cash jobs are never that smart and the outcomes can be disastrous. “Reputation is the one thing that smart and organised tradies take seriously . . .” There’s a saying...
One of the drawbacks of life online is being open to scammers. There are countless people out there who will try every angle to get us to either fall for a ploy or pay for a product or service that may, at first glance, look genuine. For over a year now businesses...
Do you check recent reviews on businesses before you use them? A recent story in the Kiwi press highlights again just how valuable reviews are… These days it’s critical to spend a bit of time choosing the right tradie or service provider online before you...
Ratings are the personal stories that convince prospective customers to connect with businesses, or not. Their value can’t be emphasised enough. The best thing a prospective customer can see by viewing your ratings is the way you exercise your customer care. It...
To understand why online reputation marketing is essential for every business, it’s important to grasp just how much consumer behaviour has changed with the evolution and availability of computer and smart phone technology. Understanding consumers’ habits and...
