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I’ve got a golden ticket

I’ve got a golden ticket

by Steve | May 12, 2019 | Reputation Marketing for Businesses, Tips for Home Owners

Along with millions of children (and adults), I was enthralled with Roald Dahl’s magical Charlie and the Chocolate Factory and the subsequent 1971 film, starring the ethereal Gene Wilder as Willy Wonka. Children love many things and two of the most enduring are...
Boeing has a lot to do to restore trust

Boeing has a lot to do to restore trust

by Steve | Apr 30, 2019 | Reputation Marketing for Businesses

For decades, Boeing has been a leading light in the aviation industry, with a focus on technological advancement,, efficiency and safety. But in the past six months it has struck a potentially devastating issue with one of its aeroplanes after two fatal crashes that...
Great businesses deserve great customers

Great businesses deserve great customers

by Steve | Apr 23, 2019 | Reputation Marketing for Businesses, Tips for Home Owners

I was talking to a business owner the other day, and he was telling me about a recent experience where he had sighted a job and gave a customer a verbal quote. This ‘lead’ had come from a jobs board site and he costed the job and gave an estimate, that he...
Air New Zealand tops reputation lists in NZ and Australia

Air New Zealand tops reputation lists in NZ and Australia

by Steve | Apr 16, 2019 | Reputation Marketing for Businesses, Tips for Home Owners

For years our neighbours across the ditch have laid claim to Kiwi successes and achievements – think the mighty Pavlova, Crowded House, Russell Crowe, Phar Lap, Lamingtons, and lolly cake. This year, again, they have voted our national airline their most trusted...
Creating a powerful symbol for a new Christchurch

Creating a powerful symbol for a new Christchurch

by Steve | Apr 7, 2019 | Reputation Marketing for Businesses, Tips for Home Owners

Symbols are powerful things and can transcend their intended purpose to create new meanings. Buildings are a pertinent example of this. One building, more than any other over the past eight years has generated huge debate and discussion. Christ Church Cathedral in...
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