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Tough conditions require a little patience

Tough conditions require a little patience

by Liz | Jul 5, 2022 | Reputation Marketing for Businesses

Currently things are really, really tough for a lot of trades around the country and despite a building boom, significant factors and stressors have created a set of extremely difficult conditions. Business owners are under considerable strain and homeowners and...
NoCowboys’ points of difference

NoCowboys’ points of difference

by Liz | Jun 14, 2022 | Reputation Marketing for Businesses, Tips for Home Owners

To have pioneered online reviews in New Zealand and to have kept in step with an ever changing digital landscape for over 16 years is no mean feat. That we continue to evolve and grow Kiwi businesses online as well as offering the best information to consumers,...
Thumbs up, thumbs down? No thanks

Thumbs up, thumbs down? No thanks

by Liz | May 31, 2022 | Reputation Marketing for Businesses, Tips for Home Owners

There’s a few review platforms out there aiming to deliver the benefits of online reviews for businesses but failing as they do not actually focus on the key, as well as tangential benefits, of online consumer reviews. In essence they send out a message to...
Lack of real oversight when it come to reviews

Lack of real oversight when it come to reviews

by Liz | May 18, 2022 | Reputation Marketing for Businesses, Tips for Home Owners

I have a friend who runs a business – a financial advisor and accountant, whose services I use. She told me a story recently about a mysterious phone call she received a few months ago from someone she knew was an ex-employer who resented her leaving his...
Abusing reviews for personal vendettas

Abusing reviews for personal vendettas

by Liz | Apr 12, 2022 | Reputation Marketing for Businesses, Tips for Home Owners

Online reviews are to meant give guidance to our peers based on our experiences and subjective opinions. Unfortunately, if allowed to be, they can also be used to damage the reputations of businesses when absolutely no service was provided or product purchased. When...
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