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Make your feedback valuable

Make your feedback valuable

by Carlos | Apr 20, 2022 | Reputation Marketing for Businesses, Tips for Home Owners

I was reading an article online recently with guidelines on how to leave great feedback – whether positive or negative – and it reminded me that at its core – feedback is a conversation. What I mean is that the words we choose in the feedback we...
My last dalliance with an irritating brand

My last dalliance with an irritating brand

by Carlos | Apr 5, 2022 | Reputation Marketing for Businesses, Tips for Home Owners

A month ago my phone decided that its sure and steady trek to oblivion was getting tiresome and decided to quicken the pace. I had the phone for a year. It was a refurb – that’s refurbished for those who still take pleasure in avoiding the need to shorten...
The Covid pandemic and online reviews

The Covid pandemic and online reviews

by Carlos | Mar 22, 2022 | Reputation Marketing for Businesses, Tips for Home Owners

The past two years have transformed our lives, no matter where we are in the world. In the coming years, behavioural psychologists will have a field day, filling academic journals with papers focused on the many and various ways that the Coronavirus has impacted our...
A review is an opinion shared

A review is an opinion shared

by Carlos | Mar 8, 2022 | Reputation Marketing for Businesses, Tips for Home Owners

Something that came up recently got the ol’ brain box ticking over and took me to what some may call the bleeding obvious – a question that I imagined should have a universal and obvious answer – what is a review? It may sound simple, as we may think...
Facebook marketing? Yeah nah

Facebook marketing? Yeah nah

by Carlos | Feb 16, 2022 | Reputation Marketing for Businesses, Tips for Home Owners

In our last piece I analysed some of the main takeaway points form BrightLocal’s 2022 annual online consumer survey that established the near total reliance consumers have in reading online reviews before contacting businesses. One point in the survey results...
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